Tag Archives: EquityTouch

The CRM Strategy

CRM (Customer Relationship Management) has been a buzzword for almost two decades now, ever since it popped up on the scene when Tom Siebel coined the phrase in 1993.1 Since then, it’s become a somewhat infamous business tool – and by that, I mean that many feel the software didn’t …

Deal Sourcing: Stay One Touch Ahead With CRMs

A recent report by the Private Equity Growth Capital Council stated that private equity firms in Massachusetts invested more than $6 billion in Mass-based companies in 2010, ranking number six in terms of deal value1. That money was invested in 57 companies – an average of $105+ million to each …

Raising the Bar for Business CRM Solutions: Simple Customization

If you own or run a business, you know how important it is to manage the relationships you have with your business’s different stakeholder-groups (internal, external, etc.), and to ensure that no relationships turn sour because you failed to maintain them well. So, how exactly does one manage their business …

Touch Ahead Software Releases EquityTouch 2.15

Touch Ahead Software is at it again with its latest release of EquityTouch 2.6. This new and improved deal sourcing collaboration CRM has been updated to deliver the best results for managing your complex business relationships. Every day, people are interacting with one another in order to make sound business …

Getting to Know Touch Ahead: Nancy Keddy, CEO and Co-Founder

Eighteen years ago, if you had asked Nancy Keddy if she had plans to start her ownbusiness, chances are you couldn’t; you wouldn’t know where to find her, because she and her husband were on the road in their Subaru driving across the country. Though she was born and raised …

Getting to Know Touch Ahead: Soumya Chorappan, Senior Software Engineer

Soumya Chorappan began her interest in computer technology innocently enough, as a young girl in South India playing computer games while her older brothers were busy working. But what started out as just a hobby turned into a career. Today, Soumya is a Senior Software Engineer at Touch Ahead Software. …

Deal Forecasting: Predicting Deal Sourcing Trends Using CRM

A few days ago, I was introduced to the idea of sales forecasting. It got me thinking about deals, and whether or not the same or similar concepts of sales forecasting would apply to deal sourcing and predicting future trends of deals – deal forecasting, so to speak. The article …

Deal Sourcing – Stay One Touch Ahead with CRMs

A recent report by the Private Equity Growth Capital Council stated that private equity firms in Massachusetts invested more than $6 billion in Mass-based companies in 2010, ranking number six in terms of deal value1. That money was invested in 57 companies – an average of $105+ million to each company. Now, I don’t …

Equity Touch CRM SaaS – Leading Way to Manage Client Relationships

Web based CRM SaaS is inarguably the way of the future. Optimized speed, high quality performance, access from many computers and locations simultaneously, reduction in IT costs and a competitive market leave no justification for other operations. “’The CRM market, in particular CRM on-demand, is still a very dynamic marketplace,’ …